Because you can buy style
Anna Smith, 34, is the owner and founder of interiors brand, ALSO Home
Shop online often?
As often as possible. I love browsing through other websites and their gorgeous products and I love checking out other companies’ online shops to see how they compare to ours. It also takes away the guilt of shopping because it’s all in the name of research!
Fave online shops
I love Anthropologie, I find them very inspirational and there are so many lovely pieces to buy.
Secret site we should all know about
The Outdoor Boot Company. My husband bought me a pair of brown leather boots from them for Christmas. I also love interiors blog www.designspongeonline.com.
Fave recent online purchase
A gorgeous black and nickel Tripod lamp. It is so elegant and I have added a lovely mushroom coloured shade to it. It’s in our dining room at the moment.
£1,000 to spend online, what would you buy?
A sofa or chair from Heal’s probably, I love their simple designs that stand the test of time.
Do you spend too much?
Since starting ALSO Home I have been pretty careful about how much I spend, however if you asked my husband, then yes I always spend too much. If I buy bags he never quite understands the fact that every bag does a different job and that I really do need more than one!
Describe your style
I think my style at home and for clothes is elegant and understated. If I use or wear pattern then I tend to play it down with other simple accessories or neutral shades. I am learning not to just wear black, but I am loving adding black accessories into my home.
Anna founded www.alsohome.com, which sells a unique range of homewares that are handpicked for their style and originality. Many of ALSO Home’s bed linen, ceramics, and home accessories are exclusive to the website and lifestyle brand so you won’t find them elsewhere online or on the high street.
