Because money can buy style
Zu Rafalat, 28, is the CEO and founder of Zuneta. She’s from London
how often do you shop online?
I buy pretty much everything online except my groceries and clothes, so maybe once a week.
fave online shops
When I buy online I like to think I’m getting something really unique so I love discovering new sites. Ones I often return to are:
Colette. I used to live in Paris and I spent a lot of time in this shop. Now I make do with cyber browsing on www.colette.fr
American Apparel. I don’t buy many clothes online, but I do buy basics! I love the American Apparel branding and cheeky style. www.americanapparel.co.uk
Mr & Mrs Smith. Because I like fantasising about my next holiday. www.mrandmrssmith.com
fave recent online purchase
A toywatch! I get pleasure everytime I look at it.
do you spend too much?
Yes … and I would be suspicious of anyone that answers ‘no’ to that question!!
secret shop / site we should know about
Lily & Lionel – I love their scarves, I now have a couple in my collection. The London scarf was like love at first site for me.
imagine having £1,000 to spend online
I’d buy new dress for all the weddings I am attending this summer and an amazing holiday!
describe your style
Quirky, colourful and individual. I like beautiful things, but I also like to be comfortable.
Zu is the CEO and founder of Zuneta – an online beauty store and magazine that’s home to some of the world’s most cutting edge beauty brands and packed with beauty solutions, tips and advice for women of every age, skin type and skin tone. www.zuneta.com
